Gay Eyerman - Freelance Writer & Video Producer in Cleveland
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words that motivate

Copywriting for web, print, speeches, PR and more.

Facts and figures don't reveal the heart of a business or the mission of nonprofit.  Stories do.
Clients trust Gay to interview key people and tell stories that inspire and engage. Find out how she can uncover the stories that reveal your mission, your values and your organization.
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    Echo Healthcare Payment's pilot project website
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   Employee magazine for Sherwin-Williams' Kaleidoscope

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Press release for We Can Code IT 
   Alumni magazine for Saint Ignatius High School
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Three rules for writing a good speech.  
1) Discover the primary message and what your audience should know, think or feel.
2) Listen to the speaker's authentic voice and ideas.
3) Write for people who are listening - not reading - so it sounds natural and conversational. 


Gay Eyerman has written speeches for leading executives including:
  • Craig Arnold, CEO of Eaton
  • Tom Strauss, former CEO of Summa Health System
  •  Rob Lynch, Senior VP of Automotive Finishes, Sherwin Williams
  • Donita Anderson, Executive Director of North Union Farmers Market

Craig Arnold, CEO of Eaton:
"I appreciate the long hours and quality work Gay Eyerman put into writing my speeches and
helping me prepare for Eaton's 2016 Worldwide Leadership Conference.  

Gay was especially effective at translating my thoughts and ideas into language that created the emotional connection I was looking for. The event was a huge success and Gay’s contributions were enormously helpful.”   

 
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